Tuesday May 26, 2026
The Reputation Crisis Playbook Every Leader Needs
Every leader thinks it won't happen to them, until it does… What do you do when your reputation, the one you've spent years building, is suddenly on the line?
In this episode, Lida Citroën tackles one of the most emotionally charged and professionally complex challenges a leader can face: a reputation crisis. Whether you made a mistake, were in the wrong place at the wrong time, or became the target of a smear campaign, everything you stand for is now in question, and how you respond next matters greatly.
Drawing from 20+ years of reputation repair work and her book, Control the Narrative, Lida walks you through the real emotional and professional impact of a reputation crisis, on you and on those around you, and shares the step-by-step framework she uses with her executive coaching clients to navigate it.
In this episode, you'll learn:
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Why isolating and removing your social media can make things worse
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How to separate emotion from fact when everything feels catastrophic
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What an "apology tour" looks like, and when you need one
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When to consider legal action (and when not to)
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How to rebuild your presence and protect your reputation going forward
Whether you're in crisis right now, know someone who is, or want to be prepared in case it ever happens, this episode is for you.
Links from this episode
Reputation Repair Coaching
Control The Narrative
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